The
graphic production process became virtual:
Your trade rests on data
processing, as for the Bank or Insurance Industries. The Image Setter,
the CtP, and the analog or digital presses are becoming simple
production color peripherals, which have nothing to do at your premises, if
you do not need an important production volume.
A
majority of Graphic Arts and Photography Professionals were never
trained to digital color, but only to use proprietary tools often
badly designed and badly documented.
They
will not progress any more without a good comprehension of human vision,
color measurement, and operation principles of modern production
equipments, whichever they are.
Mastering densitometry and color measurement applied to digital imaging
is compulsory, not only to optimize the use of existing tools, but also
for judicious investment choices. Today, the words "I.C.C."
and "Colorsync" are often abusing you: This fashionable
vocabulary that you will find in almost all product brochures, is not a
pledge of quality or good design of the hardware or software you buy.
On
any "Business to Business" Market the Purchaser is always held responsible of any bad equipment choice, because the Vendor is never
supposed to have the competence nor the expertise of his Customers.
It thus rests on Professionals Users to make by themselves a right
opinion about digital imaging technologies the Market offers, which
requires true in depth digital color trainings.
The
formal and practical trainings we created in France and developed
since 1998 thus address to Managers of Graphic and Photographic
Industries, to the repro houses, professional
photographers, prepress workshop and desktop bureaus,
print houses, advertising agencies, large print works buyers, vendors,
distributors, and more generally addresses to all of those who
wish to optimize their quality and efficiency, whichever are the origins
and diffusion medias of the documents: print materials and photographs
of all types, but also CD-ROM, digital cameras, video projectors,
Internet, television, cinema, textile etc.
Our
trainings also allow important timesaving's to the developers of
industrial graphic applications implementing or developing software
or hardware for the image acquisition or reproduction. Our trainings
help them as well as to optimize their products design and specifications so we
help save saving quite a lot of time and money.
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